As a part of my series about the women in wellness, I had the pleasure of Interviewing Colleen Werner.
Thank you so much for joining us in this interview series! Our readers would love to “get to know you” better. Can you share your “backstory” with us?
Colleen Werner: Prior to founding lulafit, I was a professional ballet dancer for over a decade. Being a dancer helped shape my entrepreneurial spirit as the creative side of my brain pushed me to launch my own health and wellness company. One of the most important disciplines you can have as a dancer is to manage your health, fitness, and wellness, and I have always carried that mentality with me. Unfortunately, after an injury, I had to take a break from dancing professionally. I had been teaching fitness and wellness classes at different luxury condo buildings and offices across Chicago. One of my clients introduced me to the management of their building, and they hired me to run their entire wellness program. From there, I incorporated not only fitness classes into my offerings, but mental and social offerings as well, and lulafit was born.
Can you share the most interesting story that happened to you since you started your career? What were the main lessons or takeaways from that story?
Can you share a story about the biggest mistake you made when you were first starting? Can you tell us what lesson you learned from that?
None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?
Colleen Werner: To say there has only been one person along the way who has helped me would be an understatement. I have a beautiful network of friends, family, fellow entrepreneurs, clients, employees, investors, and mentors who are consistently there for me through thick and thin. I learned early on that the only qualification for being an entrepreneur is being willing to fail. Everything else you must learn on your own. I decided to start collecting people, a team, around me to help me fill in the gaps where I needed assistance.
Ok perfect. Now let’s jump to our main focus. When it comes to health and wellness, how is the work you are doing helping to make a bigger impact in the world?
Colleen Werner: I truly believe in the idea of doing well by doing good, but you can only do well if you feel good yourself. Our aim at lulafit is to help people live well, work well, and be well to empower them to make a positive impact. A “positive impact” can mean something different for everyone. Perhaps it’s with your children, your community, or your job. But our goal is to help people feel their best so they can have the energy they need to make their positive impact on their world.
Can you share your top five “lifestyle tweaks” that you believe will help support people’s journey towards better wellbeing? Please give an example or story for each.
What are your “5 Things I Wish Someone Told Me Before I Started” and why?
1- Failure is the best part. It’s where you learn, where the best ideas come from, and how ultimately, you’ll be successful.
2- Develop your core purpose. Something that will drive your business forward for the next 100 years, even if your products or services change. That is what will get you and your team up every day.
3- You’re most likely going to need to make some pivots (which doesn’t mean abandoning your core purpose). Sometimes what got you here, won’t get you there. Don’t get married to things that aren’t important.
4- Don’t be afraid to ask for what you need whether that’s help, an introduction, money, support, or anything. You’re going to need other people, and that isn’t something to be ashamed of.
5- You don’t need to be an expert in everything. You can hire people for that. If you’re doing a good job, you’ll constantly be firing yourself from every role in your own company.
Sustainability, veganism, mental health and environmental changes are big topics at the moment. Which one of these causes is dearest to you, and why?
What is the best way our readers can follow you on social media?
Instagram: @lulafit Facebook: @lulafitconcierge Linkedin: @lulafit