Thank you so much for joining us in this interview series! Our readers would love to “get to know you” better. Can you share your “backstory” with us?
Can you share the most interesting story that happened to you since you started your career? What were the main lessons or takeaways from that story?
Can you share a story about the biggest mistake you made when you were first starting? Can you tell us what lesson you learned from that?
Elina Berglund: When you’re first starting a company, you have so much time and energy invested that there is an awful lot of pressure. I also embarked on this journey with my husband, meaning it was even more intense and often incredibly hard to switch off. There’s no one major blip that sticks out, but we certainly made mistakes all the time — that’s what being a startup is all about! I learned to trust the process and practiced separating my work and home life by doing things that made me feel good.
None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?
Elina Berglund: I’ve mentioned him already, but I really couldn’t have done all this without my husband and fellow co-founder and co-CEO, Raoul. We bring different qualities to the role — I’m more involved in the science side of things and he’s a natural entrepreneur so we complement each other well. I’m definitely grateful that he has been here every step of the way, offering emotional support and living and breathing this company with me.
Ok perfect. Now let’s jump to our main focus. When it comes to health and wellness, how is the work you are doing helping to make a bigger impact in the world?
Can you share your top five “lifestyle tweaks” that you believe will help support people’s journey towards better wellbeing? Please give an example or story for each.
If you could start a movement that would bring the most amount of wellness to the most amount of people, what would that be?
What are your “5 Things I Wish Someone Told Me Before I Started” and why?
Elina Berglund: I can actually narrow this down to three points:
- Don’t sweat the small stuff. When you spend too much time worrying about the small things, it takes your focus away from the bigger items that should be your priority.
- Put yourself first. This links back to my earlier point of, ‘listen to you’. I can’t stress how important it is to take care of your mind, body, and health by optimizing your schedule and carving out time for yourself. It’s so easy to get swept up in the startup world, so take a moment to breathe. You can’t do your best work if you aren’t your best self.
- The startup journey is never a straight road to success. There will always be ups and downs, and lots of difficult stretches. But in the end, if you follow your passion and believe in your product and your mission, things will work out in the end.
Sustainability, veganism, mental health and environmental changes are big topics at the moment. Which one of these causes is dearest to you, and why?
What is the best way our readers can follow you on social media?